About me

I am a data-driven digital marketer with experience handling digital campaign from various verticals such as OTA, E-commerce, Banking, B2B SaaS, Office Space, Logistic, and many SMBs.

Experience

Growth Marketing Manager

TikTok

TikTok

Apr 2021 - Present

Apr 2021 - Present

Growth Country Manager (APAC):

- Making sure all country achieve ROI target

- Communicate with cross functional team in the region


Paid Ads Agency Manager (APAC, EMEA & NA):

- Manage Agency communication in SEA, EMEA and NA

- Monitor Spending and Performance for each country making sure achieve ROI target.

- Analyze campaign performance and suggest technical recommendation to the agency

- Manage agency tasks and make sure executed as plan


SEO Project Manager (Global):

- Create SEO Roadmap and Plan for TT4B Official Website

- Conduct Site Audit for technical Improvement

- Create PRD for tech team to implement

- Working on On-page optimization with content team

Growth Marketer

Greenhouse

Greenhouse

Jun 2019 – Apr 2021

Jun 2019 – Apr 2021

Paid Ads Specialist:

- Develop a robust data-driven digital marketing strategy

- Map and analyze existing digital marketing channel and create improvement strategy

- Feed the business by optimizing digital marketing campaign to achieve target Revenue & ROI

- Support the sales team by providing qualified leads from paid ads


Tracking & Data Integration Manager:

- Develop and implement a world-class data tracking & tagging strategies for all digital marketing funnels.

- Lead data integrations between our platform.

- Automate data streamline by building workflows in CRM

- Implement analytics tracking needed for ongoing reporting and analysis activities.


Data Reporting & Visualization:

- Build a comprehensive digital marketing report

- Develop ops metric to track all business-related metrics.

- Unifying Data Reporting across Marketing Department using an integrated data source.


SEO Manager:

- Developing and implementing effective SEO Plan & Strategies.

- Conduct keyword research to guide content teams.

- Review technical SEO issues and recommend fixes.

- Optimize website content, landing pages to follow SEO aspects.

- Drive entire company to perform link-building effort.


QA Product Tester:

- Execute test cases (manual or automated) and analyze results

- Report bugs and errors to development teams

Digital Marketing Strategist & Media Planner

IREP Co.Ltd.

IREP Co.Ltd.

Nov 2017 – Jun 2019

Nov 2017 – Jun 2019

Digital Marketing Strategist:

- Perform keyword planning and generate keyword multiplication to reach potential user acquisition.

- Manage & execute campaign in paid search advertisement to meet client's KPI

- Monitoring and tracking budget pace for on-going campaign

- Doing analytics to optimize campaign performance

- Optimizing Ads copy and Landing Page by doing A/B Testing and LP Testing

- Creating campaign report and presentation


Digital Media Planner:

- Arrange meeting with potential client, advising and giving ideas to client for their strategic marketing plan by submitting digital marketing proposal.

- Giving suggestion of each digital marketing channel based on client business goal.

- Make a digital media planning, presenting, and execute the plan such as project schedule, budget planning, and quality management.

- Summarizes results of ad campaign and describe it into an insightful report.

- Analyze a result of ad campaign and give suggestion and improvement proposal as next action to push clients business progress ahead.

- Having regular meeting with client to report campaign progress and improvement proposal.

Education

Bandung Institute of Technology

Sep 2009 - Mar 2015

Sep 2009 - Mar 2015

Sep 2009 - Mar 2015

Bachelor of Engineering, Urban Planning.

Bachelor of Engineering, Urban Planning.

Bachelor of Engineering, Urban Planning.

License & Certifications

Japanese Language Proficiency Test N3 - The Japan Foundation

Issued Jan 2016

Issued Jan 2016

Issued Jan 2016

Credential ID: N3A138066A

Credential ID: N3A138066A

Credential ID: N3A138066A

Hubspot Marketing Software Certification - Hubspot

Issued May 2020 - Expires May 2021

Issued May 2020 - Expires May 2021

Issued May 2020 - Expires May 2021

Credential ID: f98bdbc2253c480a8364f9eaf5c76e9a

Credential ID: f98bdbc2253c480a8364f9eaf5c76e9a

Credential ID: f98bdbc2253c480a8364f9eaf5c76e9a

Inbound Marketing Certification - Hubspot

Issued May 2020 - Expires Jun 2022

Issued May 2020 - Expires Jun 2022

Issued May 2020 - Expires Jun 2022

Credential ID: 16bdcfc6e5404620aff73c6e6efc40bd

Credential ID: 16bdcfc6e5404620aff73c6e6efc40bd

Credential ID: 16bdcfc6e5404620aff73c6e6efc40bd

Google Search Ads Certification - Google

Issued Dec 2017 - Expires Dec 2018

Issued Dec 2017 - Expires Dec 2018

Issued Dec 2017 - Expires Dec 2018

Credential ID: N/A

Credential ID: N/A

Credential ID: N/A

Google Shopping Ads Certification - Google

Issued Feb 2019 - Expires Feb 2020

Issued Feb 2019 - Expires Feb 2020

Issued Feb 2019 - Expires Feb 2020

Credential ID: 28691950

Credential ID: 28691950

Credential ID: 28691950

Google Video Ads Certification - Google

Issued Mar 2019 - Expires Mar 2020

Issued Mar 2019 - Expires Mar 2020

Issued Mar 2019 - Expires Mar 2020

Credential ID: 28847457

Credential ID: 28847457

Credential ID: 28847457

Google Analytics Individual Qualification - Google

Issued Feb 2019 - Expires Feb 2020

Issued Feb 2019 - Expires Feb 2020

Issued Feb 2019 - Expires Feb 2020

Credential ID: 13339268

Credential ID: 13339268

Credential ID: 13339268

Skills

Digital Marketing

Digital Marketing

Data Analysis

Data Analysis

Performance Marketing

Performance Marketing

Data Integration

Data Integration

Growth Marketing

Growth Marketing

Strategic Planning

Strategic Planning

Project Management

Project Management

Media Planning

Media Planning

Resume

Resume

Copyright © 2024 Faizi Zahari

Copyright © 2024 Faizi Zahari

Copyright © 2024 Faizi Zahari

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